Market Entry
US Market Entry for Israeli Startups
The US is where Israeli startups win or burn their runway. I help you enter it the right way: pick the beachhead, build the motion and the team, and sell, on US hours, on the ground.
Why Israeli startups stumble in the US
Great Israeli tech often stalls in the US because the sale is run from Israel on Israeli assumptions: the wrong ICP, a message that does not land, no US presence, and founders trying to close a market they do not yet understand. The US rewards focus and presence, not a part-time experiment from eight time zones away.
What I do
- Pick the right beachhead segment instead of spreading thin
- Adapt the ICP, positioning and pricing for the US buyer
- Build the motion, hire the first US reps and manage them
- Open the first accounts and lead the key deals personally
- Stand up the US presence, direct or through partners
Built for this exact move
I am based in Israel and work US hours, and I have built and run sales in the US and across four continents for Israeli and international companies. I know the expensive mistakes before you make them, and I have opened markets others wrote off.
Common questions
Can you help an Israeli startup enter the US market?
Yes. I help pick the beachhead, adapt the ICP, positioning and pricing for the US buyer, build the motion and the first US team, and open the first accounts, working US hours.
Do I need a US entity and US reps?
Often eventually, but not always on day one. I help you sequence it: prove the motion, then stand up the presence and team, direct or through partners, when it is justified.
What does this cost?
Fractional engagements run $6,000 to $22,000 a month depending on involvement, billed monthly with no lock-in, far below a full-time US sales leader.
Tell me where revenue stalled. I'll tell you why.
A 15-minute call, no pitch. You will leave with at least one concrete thing to fix, whether or not we work together.
Book a 15-Minute Call