Industry
Fractional CRO for Semiconductors
Semiconductors sell through long design-win cycles into OEMs and a global distributor network. I build and own the revenue motion that lands and grows those accounts.
Why semiconductor sales are hard
You sell into OEMs and design teams through long design-win cycles, technical evaluations and a global distributor and rep network, where one win can mean years of volume and a loss means years lost. It is one of the most technical, relationship-driven and international sales there is, and it needs senior ownership of the whole motion.
What I build
- A motion built around design wins and the engineers who drive them
- Management of the global distributor and rep network
- Direct relationships with key OEM accounts
- An ICP and message for technical, long-horizon buyers
- The pipeline, the forecast and the number, owned end to end
Built for technical, global, channel sales
I have built international sales operations across the FSU, EU and APAC, run technical product sales through distributors and direct, and managed the kind of global channel a semiconductor business depends on. The discipline transfers directly.
Common questions
Do you understand design-win sales cycles?
Yes. The long, technical, relationship-driven sale into OEMs and design teams is the same discipline as the complex technical and channel sales I have built and run internationally.
Can you manage a global distributor and rep network?
Yes. Building and managing international distributor and channel networks across the FSU, EU and APAC is core to what I do.
What does a fractional CRO for semiconductors cost?
Typically $6,000 to $22,000 a month depending on involvement, billed monthly with no lock-in.
Tell me where revenue stalled. I'll tell you why.
A 15-minute call, no pitch. You will leave with at least one concrete thing to fix, whether or not we work together.
Book a 15-Minute Call